E-commerce / Retail

Empiric

Specialty E-commerce Storefront

8 weeks
UI/UX Design · E-commerce Development · Branding
Empiric
The Challenge

What was the problem?

Empiric needed a complete brand refresh and modern e-commerce platform. Their existing store had poor navigation, slow checkout, and an outdated visual identity that didn't align with their premium product range. Cart abandonment was above 75%.

Our Solution

How we solved it

We delivered a full brand overhaul — new visual identity, packaging design guidelines, and a custom e-commerce storefront built for conversion. The checkout flow was reduced from 5 steps to 2, with smart upsells and a seamless mobile experience.

Results

Measurable Impact

40%↑
Revenue

Online sales increased within the first quarter

75% → 42%
Cart Abandonment

Streamlined checkout cut abandonment by nearly half

25%↑
Average Order Value

Smart product recommendations increased basket size

2x↑
Mobile Conversions

Mobile-first design doubled mobile purchases

DesignDev created a cohesive identity that our customers instantly connected with. Sales are up 40% since launch.
Empiric Team
Specialty Retail
Tech Stack
Next.jsShopify APITailwind CSSStripe

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