Staycity
Aparthotel Booking Experience
What was the problem?
Staycity Aparthotels needed a booking experience that could compete with major OTA platforms. Their existing site had a clunky reservation flow with too many steps, confusing room comparisons, and zero personalization — resulting in high drop-off at the booking stage.
How we solved it
We designed a modern booking interface with smart filtering, room comparison views, real-time availability, and a 3-step checkout. A personalization engine surfaced relevant offers based on travel dates and history, while the design maintained the brand's warm, approachable identity.
Measurable Impact
More guests booking directly instead of through OTAs
Streamlined flow dramatically improved checkout rates
Upsell and personalization increased per-session revenue
Reduced dependency on third-party booking platforms
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